Showing posts with label Twitter users. Show all posts
Showing posts with label Twitter users. Show all posts

Saturday, February 4, 2012

#161 - Guest Post: Is Social Media Interfering with Your Lifestyle?

By Kelly Sturgeon

            Everyday, people interact with each other via SMS, Facebook messages and tweets to convey their thoughts, feelings, problems and virtually every detail of daily life. The problem with all this non-personal communication is that some of us may be losing the ability to interact well one-on-one. Could it be that we’re using social media to avoid having face-to-face interactions and relationships?
            Technology is simply a tool, but recently, we’ve witnessed it causing damage to friendships and hindering some people’s ability to function without a cellphone or access to Facebook and Twitter. It is becoming an addiction; people have their cellphone glued to their hands, checking every five minutes for that new text message or Facebook notification. To some extent, most of us are guilty of this; we use technology to avoid talking to strangers. Do we really think that text messages are more important than the friend we’re having lunch with?
            A friend of mine always responds to phone calls and text messages during our dinners together. She answers a call, chats for 15 minutes then hangs up without even apologizing for making me sit there awkwardly, waiting. I’ve always been uncomfortable with this. Do I ask her to call the person back after we part or do I simply pretend that I don’t care? Of course, it is impolite and annoying to others. No one enjoys being ignored, yet we all seem to do it these days.
            I’ve heard friends’ comments that they could not imagine life without cellphones and the Internet. Without these tools, they wonder how they would receive information, do assignments or stay current with world events? It is important to recognize that life will go on if we do not text or tweet every day. Social media is great for networking, finding potential employers or chatting with old friends, but if we abuse it, we may find ourselves facing the consequences. My advice is to take a step back now and then, reorganize your priorities. Set a limit to how much time you’re spending on Facebook or Twitter. By setting limits, we can be less dependent on technology. Life may even become less complex or stressful.
Let’s be the generation that encourages everyone to learn to interact with others in person as often as we do online.
Agree? Disagree? Please feel free to share your comments below.
About the Author: Kelly Sturgeon is a Junior Public Relations major in the Journalism & Mass Communications Department at Murray State University. She is intrigued by sports, writing and new communications techniques. She plans to graduate in spring 2013 and pursue a career in public relations. For more information, contact: ksturgeon@murraystate.edu

Sunday, October 18, 2009

Day 64 - News about the Blogosphere


Technorati's "2009 State of the Blogosphere" report is due out tomorrow but WebProNews provided a sneak preview of the results today. First and foremost, the Blogosphere is strong. Recently, some traditional media reporters have suggested that it might be dying due to the popularity of microblogging services like Twitter, but this new data indicates it's not dying or even leveling off. It's thriving. Yes, blogs are the new media!

The Technorati report is based on a survey of 2,900 bloggers and it includes interviews with blogging pros like Steve Rubel and Arianna Huffington. Here are some of the key findings:
- 72% of people blog for fun or as a hobby and they don't make money
- 28% are professional bloggers
- 2/3 of professional bloggers are male
- 60% are between ages 18-44
- 40% of professional bloggers have at some point in their life worked in traditional media (newspapers, radio, magazine publishing, TV broadcasting)
- 7% are still employed in traditional media
- 73% of bloggers are using Twitter vs only 14% of the general population
That last statistic is particularly interesting. Chitika has just released the results from a study which found that people who use Twitter are really looking for news. Bloggers who use Twitter use it primarily to promote their blogs. You may have wondered how the so-called "professional" bloggers make money. Here's a breakdown of how the Pros "monetize" today's blogs:
- Display ads - 40% (up from 28% last year)
- Search ads - 39%
- Affiliate links - 36%
- Paid postings - 8%
Self-employed bloggers are mainly selling their inventories through a blog ad network but they may also use affiliate links (this is like the small ads I include at the end of each blog post). Seventy percent of all bloggers are blogging about brand-name products, so corporate America is in fact deep into this shift to new media.

Hmmmmm. ( This really makes me think I should find a brand to blog for.)

What do you think of the idea that so many bloggers are trying to "sell" you something? As a former traditional media professional, I get it. I mean, newspapers, TV and radio have always (blatantly) sold products to a mass audience. Is there really any reason online media should be any different? More specifically, do consumers, like you and me, believe there is anything wrong with companies adding the blogosphere to their marketing mix?

Tools students can use to help navigate the net

Today, I leave you with a list of the most popular tools being used on the web. I've mentioned several of them in this blog previously. How many of them have you tried or do you use regularly? For college students (of any age), I recommend you at least become familiar with the following:

* Delicious
* Digg
* StumbleUpon
* Reddit
* Furl
* Facebook
* Google
* Yahoo
* Twitter

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